Another pro-bono project, this time for the local ACLU chapter. Because the ACLU is nationwide, we wanted something that was clearly in Las Vegas that would resonate with locals. I believe the idea of using the street signs was a team effort; nonetheless, Chris and I went out to find locations on the streets he thought he could work into a headline. I shot the images, then matched the typeface of the signs for the headline.
Art Direction, Design & Photography: Michael Dunn
Copy: Chris Smith