RICE & CO. MENUS — Luxor

One of the more unique projects I worked on at MGM Resorts was designing menus. I love menu design. The psychology behind it and there’s about lists that I can’t get enough of. It’s what holds the menu that can be a challenge. The client asked for a series of menus. Ii had the idea of making one look like nigiri: the outside has a salmon pattern with a band that looks like nori and the background of the pages inside were of rice. Simple, elegant and eye-catching.

Art Direction & Design: Michael Dunn
Production Director: Christa Meyrick